Maximize Your Market Value for Financial Freedom
Your income potential is directly tied to the value you create in the market. To maximize this value, you need not only skills but also the ability to persuade others to engage with your services. This formula is simple: Skills x Clients = Value = Money = Freedom.
It can be challenging to secure paying clients initially, which is why we adopt a strategy recommended by experts like Alex Hormozi—starting with free services.
Why Start with Free Websites?
- Building a Network and Portfolio: Starting with free websites allows you to build a vital network and develop a compelling portfolio. There’s no shortcut to getting paid—you need to demonstrate your skills and deliver value. A strong portfolio showcases your ability to produce results, helping you to earn trust and secure paid engagements.
- Essential for Visibility: Websites are crucial for visibility on Google. Every one of the top three Google search results typically leads to a website, highlighting the importance of having a robust online presence.
- Appeal to Business Owners: Most business owners recognize the value of a well-designed website, which not only enhances their professional image but also serves as a key marketing tool.
- More Than Aesthetics: I view websites not just as informational displays but as dynamic lead generation machines. Once a website is built, the next step is to direct high-intent users to it—potential customers who are likely to engage, call, and email our clients.
- Indicator of Further Needs: If a business is interested in developing a website, it often indicates a broader interest in increasing their lead intake. This opens the door for us to offer additional lead generation services, utilizing the three types of Google search results to maximize their exposure and customer acquisition.
Action Steps to Launch Your Digital Marketing Services:
- Acquire Initial Clients:
- Secure three to five free website clients from your network, including Instagram, friends, and Facebook groups. Just make a post saying you’re doing 3 free websites to build your portfolio.
- Develop Your Skills:
- Learn to build WordPress websites using this tutorial: How to Build WordPress Websites. You will be able to find a free template for most types of businesses. This 3 hour Youtube video will run you the entire process.
- Set Up Hosting:
- Use Hostinger for your hosting needs. Here’s a referral link for a discount: Hostinger Hosting.
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